Offer Mapping

Pre-Launch Planning

Email Marketing

Launch Content

Metrics & Debrief

Kick-off Checklist

Content Phases

Social Media Channels

Determine which platforms your audience uses:

• [ ] Facebook

• [ ] Instagram

• [ ] TikTok

• [ ] Pinterest

• [ ] YouTube

• [ ]

What type of content will resonate best with them and why:

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Weekly Social Media To Do’s

Monday

• [ ] IG Post
• [ ] IG Story
• [ ] Engagement

Tuesday

• [ ] IG Story
• [ ] TikTok
• [ ] Engagement

Wednesday

• [ ] IG Post
• [ ] IG Story
• [ ] Engagement

Thursday

• [ ] IG Story
• [ ] Pin
• [ ] Engagement

Friday

• [ ] IG Post
• [ ] IG Story
• [ ] Engagement

Weekend

• [ ] Schedule Pins
• [ ] Newsletter
• [ ]

Content Goals

Content Goals

Content Calendar

Content Calendar

Content Ideas

Content Ideas